Article Marketing Guide- Finding An Audience
Finding An Audience
Article Marketing Guide- lesson 2
Finding an audience or “niche” group of people to promote to doesn’t have to take you months weeks, or even days. You can do thorough research in less than an hour once you get the hang of things.
Here is a full tutorial on doing market research and “drilling down” into broad industries to expose “niche” audiences and markets.
Relevance and Understanding your Audience:
Once you’ve found a potential audience or group of people, you need to keep a few questions in the back of your mind at all times so that you stay highly relevant when writing your articles.
- Who is my audience?
- What are they looking for?
- Where can they get this (online)?
- Why do they need this?
- How can my offer help or benefit them?
You need to have answers to these questions before you hit a single keystroke on your keyboard. Being relevant is the deciding factor that will determine how successful you are within the article marketing world.